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The Sadoni Story

SADONI is a Norwegian high end design brand within bridal and evening wear, founded as a couture atelier in 2003 by the designer couple Trude and Hamid Sadoni. Educated in Paris with more than a decade of couture expertise the designers create beautiful dresses with a refreshing flair that is pure, natural, feminine and innovative. The designers are credited for their high standard, compound experience and for passionately being involved with every part of their business

The vision of Sadoni was born when the designer-duo lived in a small studio apartment in Montmartre, Paris. After working on a project together, they found a perfect match in each other, not only as a couple but as designers as well. Together they bring out the best in each other and are devoted to fuse their ideas into wonderful creations.

In 2006 Trude and Hamid launched the first complete bridal collection, inspired by their own wedding. The desire to encourage women to reflect their own identity on her wedding day makes the collections especially suited for the modern bride. A few years later the designers decided to take the company to the next level by lunching internationally in 2012, at the luxurious bridal fair “The White Gallery” in London, and “Si Sposa” in Milan the following season.

The Nordic brand has become a symbol of exquisite elegance of the highest quality and is appreciated for their natural and innovative expression. Today, the beautiful Sadoni dresses are available for the international bride in selected bridal salons worldwide.

The signature of Sadoni captures a distinctive Nordic elegance. The expression is pure, natural and understated yet romantic and luxurious. The collections are especially designed for the modern and confident bride who is looking for something different and original. The idea is to make women, not only look beautiful but also feel comfortable and special at the same time.

SADONI offers a unique Nordic look that values purity, simplicity, function and ethics. The designer’s vision is to provide the modern bride with elegant, trendy and feminine design in the most delicate quality. The key signature of SADONI is pure simplicity, natural comfort and optimal function combined with a great selection of accessories that makes the collections versatile and allows the bride to express her personal taste.

What is truly unique about the SADONI dresses is the natural comfort due to a light construction that is supportive yet follows the natural curves of the feminine body. Superior quality of pure silk and authentic French lace is a key factor that flows thru the collections, that is exclusively handmade in Northern Europe. This expression is truly the creative trademark of Sadoni.